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Creed has once again surprised the perfume world with the launch of its new fragrance “Fragaria”, inspired by the British summer. If you’re looking for a fragrance that evokes summer berries, fresh blooms and sunny days, this is one to try. Creed is renowned for its masterful perfumery and long history, and ‘Fragaria’ is further proof of their skills. With its charming composition and luxurious bottle design, this fragrance is the perfect companion for any perfume enthusiast.
“Fragaria” is a perfume that promises to transport you to an unforgettable olfactory experience, evoking everything that makes summer summer. Creed has decided to launch this exclusive fragrance on 14. January 2025, but will be available in the UK in December 2024, thanks to special events in Selfridges department stores. Imagine yourself in the heart of London or Manchester, surrounded by the melodic notes of a perfume that creates an atmosphere of luxury and sweetness. It’s an experience perfume fans won’t want to miss.
Creed’s “Fragaria” is not just a perfume – it’s a fragrance feast reminiscent of the best summer days.In the opening notes, you’re greeted by citrus notes such as bergamot and mandarin, with a light spicy note of pink pepper. The heart of the perfume is full of the sweetest flavours of the British summer – juicy strawberries and delicate floral notes, beautifully balanced to create a romantic and lively bouquet – The base notes offer depth and stability thanks to the full-bodied and earthy notes of vetiver and cedarwood. These give the fragrance persistence and a pleasant, close-to-the-body aura. “Fragaria” is a fragrance perfectly suited to both heat and cool, thanks to its balanced and multilevel composition.
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Creed knows how to captivate with design, and the “Fragaria” bottle is no exception. This exquisitely designed bottle is coated in a soft pink colour, highlighting the playfulness and femininity of the fragrance. Silver accents add a layer of luxury, making the bottle a worthy addition to any dressing table. The design of the packaging is inspired by the essence of the perfume itself – graceful, elegant yet vibrant and cheerful. The experience is not limited to the scent; the visual aspect complements the overall experience.
“Fragaria” is intended for an exclusive audience, which is reflected in its price and availability. At £260 for a 75ml bottle, it is an investment that emphasises quality and luxury. Initially, the fragrance will only be available in selected Creed boutiques and Selfridges department stores. This limited availability will make “Fragaria” desirable for perfume lovers and those looking for a unique and distinctive gift.
The true essence of summer – this is what Creed has managed to capture with”Fragaria”. Its lightness and depth create a completely unique experience, that feels close to your heart and mind. Its scent is so timeless that it stays with you even then, even when the warmth of the summer sun is gone for the winter.
Is”Fragaria” suitable for both sexes?
Yes, although “Fragaria” tends to be gentler and sweeter, it can be worn by anyone, regardless of gender.
How does “Fragaria” stay on the skin?
Thanks to the persistent base notes of vetiver and cedarwood, the fragrance has good persistence, so it stays on the skin for a long time.
Is this fragrance suitable for everyday wear?
Absolutely. “Fragaria” is light enough for everyday wear, yet luxurious enough to be perfect for special occasions.
What time of year is best to wear this perfume?
Although “Fragaria” is inspired by summer, its rich composition is versatile and perfectly suited to any season.
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Creed’s Fragaria is a true ode to summer, with every note, design and experience taking you on a journey through berries, flowers and warm moments. It’s a fragrance that deserves a place in your perfume collection and promises long-lasting memories. If you’d like to experience it for yourself, make a note of 14 January 2025 and discover this wonderful scent in Creed boutiques or Selfridges stores.
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